Apple’s latest flagship, the iPhone 18 Pro, is quickly eclipsing the newly launched iPhone Duo in Vietnam’s premium market. The 18 Pro starts at VND 38.99 million for 256 GB, with a 1 TB model at VND 58.49 million, while the Duo begins at VND 64.999 million for the same storage and can exceed US$3,000 when fully equipped. Battery tests show the 18 Pro delivering up to 36 hours of video playback (45 hours for the Pro Max), compared with the Duo’s 44 hours on the smaller screen and 31 hours on the larger model. Camera-wise, the 18 Pro features an 18 MP sensor with a variable aperture, whereas the Duo retains the older lenses seen on the iPhone 17 e. The 18 Pro also keeps Face ID, while the Duo reverts to Touch ID.
Demand for the 18 Pro series has surged
Thế Giới Di Động recorded 167,000 successful deposits within the first 30 minutes of pre‑order, more than double the previous generation’s launch. CellphoneS logged nearly 40,000 early sign‑ups, and FPT Shop reported a 30 % rise in interest compared with 2025. The Pro Max is the most sought‑after model, followed by the Duo and the standard 18 Pro. Burgundy‑red 256 GB units account for about 60 % of selections.
Retailers are competing with aggressive incentives
Thế Giới Di Động offers up to VND 5 million off via HDBank (50 units), VND 3 million via Techcombank Mastercard (200 units), VND 2 million through several banks and e‑wallets, and a VND 1 million rebate for the first 10,000 VNPAY QR payments over VND 20 million. Additional perks include a VND 2 million discount plus VND 800,000 cashback for new VPBank MWG cards.
- Up to VND 5 million off via HDBank (50 units)
- VND 3 million off via Techcombank Mastercard (200 units)
- VND 2 million off through several banks and e‑wallets
- VND 1 million rebate for the first 10,000 VNPAY QR payments over VND 20 million
- VND 2 million discount plus VND 800,000 cashback for new VPBank MWG cards
- TopZone guarantees on‑time delivery with a VND 1 million penalty for delays
- Up to VND 5 million off for credit‑card or e‑wallet purchases
- Bundle savings of VND 2 million
- A VND 500,000 SIM voucher
- Up to 50 % off accessories
- Trade‑in credits of VND 3 million
- 0 % interest financing for up to 18 months
These offers aim to convert the strong pre‑order momentum into sales while positioning the iPhone 18 Pro as the most cost‑effective high‑end choice.